PepsiCo’s Stephan Gans: Redefining Consumer Insights with A Marketer’s Mindset
Stephan Gans, PepsiCo’s Chief Consumer Insights and Analytics Officer, is redefining the role of consumer insights with an unconventional approach. Despite having no prior experience in consumer insights before joining PepsiCo, Gans has brought a fresh perspective that has energized the global team under his leadership…